From

Mobile first

To ai first

19/03, 16h, Zaventem

About Shift

AI is reshaping the way we engage with the world and transforming digital experiences. Ready to pinpoint the AI opportunities for your business? In The Pocket invites you to discuss the first Shift of the year on March 19 at Quartier Papier, Zaventem.

In 2017 Google’s CEO Sundar Pichai announced switching gears from a mobile-first approach to an AI-first strategy, and tech giants Microsoft, Amazon, Facebook and Apple soon followed. Fast forward 2 years and machine learning fuels every digital

product and AI-powered smart interfaces are leading to a new paradigm of human first design. No time to waste to take a closer look at how AI is reshaping the way we engage with the world and transforming digital experiences.

16:00
Open bar & workspace
17:00
Welcome by Jeroen Lemaire, CEO In The Pocket
17:10
AI

AI first or human first?

Dirk Bollen - Service, business and behaviour designer, In The Pocket

With the development of Artificial Intelligence we created a technology that has the possibility to surpass our own cognitive capabilities. A tool that should be a ‘means to an end’ and not the end itself. AI encompasses an exciting new way of thinking of how customers interact with your service or product, but the focus should always be on humans first. From the perspective from Human-Technology Interaction Dirk explores how AI can be used to create value for your customer.

17:40
Teaming

Teaming up with AI

Kenny Helsens - AI Lead, In The Pocket

Teaming up with Artificial Intelligence (AI) begins with a clear understanding of the tasks in your business process, and how AI might disrupt them. Our AI Lead Kenny Helsens is the perfect guy to help you discover your AI opportunities.

18:00
Transforming

Transforming self-servicing with machine learning

Mattias Vanderoost - Digital Manager, Telenet

Together with Telenet we developed an intuitive solution to assist Telenet customers in the self-installation of their Digicorder. Mattias Vanderoost (Digital Manager Telenet) shares how he transformed the customer experience of Telenet clients with an AI-based self-service.

Tickets

venue

Quartier Papier

Please do not follow your GPS and use the route described below instead!

Follow direction Brussels Airport and take exit 3 Zaventem-Center. Take the fourth exit at the roundabout onto A201 and take an immediate turn to the right onto Leonard Da Vincilaan. At the next roundabout take the second exit and an immediate turn to the left onto Diegemstraat. If you continue straight, you will arrive in Fabriekstraat. You can find Quartier Papier on your right-hand side.

Get directions
map

Past speakers

Nick Bostrom

Nick Bostrom

Professor, Oxford University

Dr. Helen Papagiannis

Dr. Helen Papagiannis

Leading expert in AR

Nell Watson

Nell Watson

Futurist, Singularity University

Koert Van Mensvoort

Koert Van Mensvoort

Director Next Nature Network

Dave Zolotusky

Dave Zolotusky

Software Engineer at Spotify

Dominique Leroy

Dominique Leroy

CEO, Proximus

Peter Jacobs

Peter Jacobs

CIO, ING Nederland

Xavier Geerinck

Xavier Geerinck

Cloud Solution Architect, Microsoft

Tijmen Schep

Tijmen Schep

Technology critic & privacy designer

Jeroen Lemaire

Jeroen Lemaire

CEO & Co-founder, In The Pocket